About a month ago in my post about our new Straight Talk wireless program, I had touched on our desire to deliver savings to our customers that drives many of the initiatives we develop. Not simply to save money but to deliver value on the brands and services that Americans want most. We know that most of our customers are having to watch the checkbooks closely, so giving them brand they want at unbeatable prices is the challenge that keeps us working hard here on the Walmart Wireless team.
Even amidst the tough economy, a major trend that has emerged is the growth of the smart phone segment of wireless phones. While the new Android devices and the launch of the Apple iPhone 3G S series have certainly done their part to add new customers, the number one brand remains BlackBerry. Because of this demand, Walmart currently carries over a dozen unique BlackBerry devices at prices ranging from $0.00 to roughly $150 across all four national carriers.

Based upon the two corollaries above (Customers want to save money and Customers want BlackBerry phones), I am happy to announce that beginning this Saturday for one week only every customer that purchases a BlackBerry phone with a two year contract will receive a $100 Walmart Gift Card. The $100 Gift Card is on top of our already aggressive prices and is available with New Contracts, Family Plan Add-a-Lines, and Qualified Upgrades. For more details on the offer visit: http://www.walmart.com/holidaysavings.